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Utilizing Figma and guided by an iterative, user-centered design process, my team and I designed the Planet Paws mobile app, which aims to make the zoo more accessible, informative, and emotionally engaging, while enhancing the visitation experience by streamlining ticket purchases, exhibit exploration, and donations. Through the fun and intuitive interface, users can easily buy general admission or special event tickets using a calendar-based selector, receive real-time updates about zoo happenings, and navigate the zoo using an interactive map. The app also includes direct donation capabilities, allowing users to support specific animals or causes and fostering a deeper sense of connection between visitors and conservation efforts.

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Skills used:

Iterative design Wireframing Prototyping

Usability testing Accessibility research & compliance

Figma

User research synthesis

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